For SMEs Internet has meant overcoming limitations when it comes to competing with the bigger players. Weather it is a business to business deal, business to consumer transaction or business to administration interaction, e-business is likely to bring a level playing a field for the small corporate. With the trade barriers falling rapidly, the web enables even the small companies from the third world countries reach a global audience. It is important that the Knitwear Industry of Ludhiana takes a proactive step to have a head startin harnessing the greatest business opportunity of the millennium hence, this MOU. Internet is particular is bliss for the small and medium enterprises (SMEs). SME can gain new consumers through their presence online; they can have global reach and can have close links with the end user. The geographical constraints would not exist anymore. The manufacturer can have greater share of customer's mind and increase customer pull. |